Custom Personalized
The Secret To Building Customer Relationships
It's tempting to concentrate on making new sales or pursuing bigger accounts. But attention to your existing customers, no matter how small they are, is equally essential to keeping your business thriving. The secret to repeat business is following up in a way that has a positive effect on the customer.
Effective follow-up begins immediately after the sale, when you call the customer to say "Thank You" and find out if he or she is pleased with your product or service. Beyond this, there are several effective ways to follow up that ensure your business is always in the customer's mind.
1. Let customers know what you are doing for them. This can be in the form of a newsletter mailed to existing customers, or it can be more informal, such as a phone call. Whichever method you use, the key is to dramatically point out to customers what excellent service you are giving them. If you never mention all the things you are doing for them, customers may not notice. You are not being cocky when you talk to customers about all the work you have done to please them. Just make a phone call and let them know they don't have to worry because you handled the paperwork, called the attorney or double checked on the shipment - one less thing they have to do.
2. Write old customers personal, hand-written notes frequently. "I was just sitting at my desk and your name popped into my head. Are you still having a great time flying all over the country? Let me know if you need another set of luggage. I can stop by with our latest models any time." Or, if you run into an old customer at an event, follow up with a note: "It was great seeing you at the CDC Christmas party. I'll call you early in the new year to schedule a lunch."
3. Keep it personal. Voice mail and e-mail make it easy to communicate, but the personal touch is lost. Don't count these as a legitimate follow-up. If you're having trouble getting through, leave a voice mail message that you want to talk to the person directly or will stop by his or her office at a designated time.
4. Remember special occasions. Send the regular customers birthday cards, anniversary cards, holiday cards - you name it. Gifts are excellent follow-up tools, too. You don't have to spend a fortune to show you care; use your creativity to come up with interesting gift ideas that tie into your business, the customer's business or his or her recent purchase.
5. Pass on information. If you read an article, see a new book, or hear about an organization that a customer might be interested in, drop a note or make a quick call to let them know.
6. Consider follow-up calls as business development calls. When you talk to or visit old clients or customers, you'll often find they have referrals to give you, which can lead to new business.
With all that your existing customers can do for you, there's simply no reason not to stay in regular contact with them. Use your imagination, and you'll think of plenty of other ideas that can help you develop a lasting relationship.
About the Author
Jeff Casmer is an internet marketing consultant with career sales over $25,000,000. His "Top Ranked"
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where can i buy a Dog Tags Custom Personalized?
i want to buy a dog tag Personalized like in the military custom-made dog tags online uk i dont want the "Big 6" embossed on a circular tag
Here:
http://cgi.ebay.co.uk/Personalised-Dogtags-Embossed-Engraved-dog-tags_W0QQitemZ360006466766QQcmdZViewItemQQptZUK_Pendants_Chains_Dog_Tags_SR?hash=item53d20ebcce&_trksid=p3286.c0.m14
That was the first result in ebay, I'm sure there are many others.
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Pet ID Tag - Bone - Custom engraved cat and dog ID tags. Pet safety tag has reflective coating and is available in plastic, stainless steel and brass. List Price: $0.00 Sale Price: $9.95 Average Rating:   |
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Our safety reflective pet identification tags are the quickest way to make sure your pet is returned home safely. A pet tag can be read by the rescuer so that they can call you right away. You and your pet will be happily reunited much faster and easier than if you had used a microchip which requires a shelter or clinic to scan your pet. Our tags are so durable that we have a lifetime guarantee policy. Each id tag is custom engraved to your specifications and shipped out to you within 24 hours. Sizes available in small, medium and large and colors available in stainless steel, polished brass, blue, red, green, yellow, black, orange, white, mint, tan, pink, purple, grey, neon-orange, neon-green, neon-pink and neon-yellow. PLEASE SPECIFY COLOR AND SIZE AND ENTER YOUR CUSTOM ENGRAVING MESSAGE IN THE GIFT MESSAGE SECTION OF YOUR ORDER. Your message will automatically be defaulted to ALL CAPS unless you write a note specifying otherwise. |
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Pet ID Tag - Heart - Custom engraved cat and dog ID tags. Pet safety tag has reflective coating and is available in plastic, stainless steel and brass. Sale Price: $9.95 Average Rating:  |
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Our safety reflective pet identification tags are the quickest way to make sure your pet is returned home safely. A pet tag can be read by the rescuer so that they can call you right away. You and your pet will be happily reunited much faster and easier than if you had used a microchip which requires a shelter or clinic to scan your pet. Our tags are so durable that we have a lifetime guarantee policy. Each id tag is custom engraved to your specifications and shipped out to you within 24 hours. Sizes available in small, medium and large and colors available in stainless steel, polished brass, blue, red, green, yellow, black, orange, white, mint, tan, pink, purple, grey, neon-orange, neon-green, neon-pink and neon-yellow. PLEASE SPECIFY COLOR AND SIZE AND ENTER YOUR CUSTOM ENGRAVING MESSAGE IN THE GIFT MESSAGE SECTION OF YOUR ORDER. Your message will automatically be defaulted to ALL CAPS unless you write a note specifying otherwise. |
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Pet ID Tag - Cat - Custom engraved cat and dog ID tags. Pet safety tag has reflective coating and is available in plastic, stainless steel and brass. List Price: $0.00 Sale Price: $9.95 Average Rating: |
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Our safety reflective pet identification tags are the quickest way to make sure your pet is returned home safely. A pet tag can be read by the rescuer so that they can call you right away. You and your pet will be happily reunited much faster and easier than if you had used a microchip which requires a shelter or clinic to scan your pet. Our tags are so durable that we have a lifetime guarantee policy. Each id tag is custom engraved to your specifications and shipped out to you within 24 hours. Sizes available in small, medium and large and colors available in stainless steel, polished brass, blue, red, green, yellow, black, orange, white, mint, tan, pink, purple, grey, neon-orange, neon-green, neon-pink and neon-yellow. PLEASE SPECIFY COLOR AND SIZE AND ENTER YOUR CUSTOM ENGRAVING MESSAGE IN THE GIFT MESSAGE SECTION OF YOUR ORDER. Your message will automatically be defaulted to ALL CAPS unless you write a note specifying otherwise. |
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Split Key Ring Stainless Steel List Price: $91.09 Sale Price: $18.75 |
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Split Key Ring Stainless Steel Bag/100 1 Price is indicated for bulk discounted quantity of 100 unit(s) per case. |
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Personalized MEDICAL Bracelet: stainless steel bracelet custom engraved with your information. Sale Price: $14.95 Average Rating: |
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Perfect for seniors or people with diabetes, an allergy, Alzheimers, etc.... Our hypo-allergenic stainless steel medical jewelry is the ideal way to provide emergency medical personnel with the information they need to determine the best treatment for you - immediately. First responders are trained to look for medical ID to determine if you have a medical condition or dangerous allergies and if you take any critical medications. And, by including emergency contact information on your ID, you can be sure that loved ones will be notified promptly. Each jewelry item is custom engraved to your specifications and shipped out to you within 24hrs. These bracelets and necklaces are so durable that we guarantee them for life. PLEASE CHOOSE FROM THE FOLLOWING SIZING OPTIONS AND ENTER YOUR CHOICES ALONG WITH THE CUSTOMIZATION INFORMATION IN THE GIFT MESSAGE SECTION OF YOUR ORDER. Bracelet plaque sizes: Small is 1/2 inch wide by 1 and 3/4 inches long, or Large is 1/2 inch wide by 2 inches long. Bracelet total length:Our bracelets are available in 1/2 inch increments. Please measure your wrist snugly and we will add 1/2 inch for comfort fit.Our bracelets have three lines available for engraving with about 20 spaces per line. Please consider these constraints when giving us your customization information. |
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Personalized MEDICAL necklace: stainless steel necklace custom engraved with your information. Sale Price: $14.95 Average Rating: |
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Perfect for seniors or people with diabetes, an allergy, Alzheimers, etc.... Our hypo-allergenic stainless steel medical jewelry is the ideal way to provide emergency medical personnel with the information they need to determine the best treatment for you - immediately. First responders are trained to look for medical ID to determine if you have a medical condition or dangerous allergies and if you take any critical medications. And, by including emergency contact information on your ID, you can be sure that loved ones will be notified promptly. Each jewelry item is custom engraved to your specifications and shipped out to you within 24hrs. These bracelets and necklaces are so durable that we guarantee them for life. PLEASE ENTER THE SIZE AND CUSTOMIZATION INFORMATION IN THE GIFT MESSAGE SECTION OF YOUR ORDER. The Small pendant measures 1 inch tall by wide, and the Large pendant measures 1 and 1/4 inches tall by wide. Both have a 27 inch chain that is long enough to fit over the head and does not have a clasp. Note: Pictured is the large necklace. The small necklace has the medical symbol filling one side and engraving on the reverse. |
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Personalized MEDICAL Bracelet or Necklace: stainless steel bracelet or necklace custom engraved with your information. Sale Price: $14.95 Average Rating: |
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Perfect for seniors or people with diabetes, an allergy, Alzheimers, etc.... Our hypo-allergenic stainless steel medical jewelry is the ideal way to provide emergency medical personnel with the information they need to determine the best treatment for you - immediately. First responders are trained to look for medical ID to determine if you have a medical condition or dangerous allergies and if you take any critical medications. And, by including emergency contact information on your ID, you can be sure that loved ones will be notified promptly. Each jewelry item is custom engraved to your specifications and shipped out to you within 24hrs. These bracelets and necklaces are so durable that we guarantee them for life. PLEASE CHOOSE EITHER A BRACELET OR NECKLACE, AND ENTER THAT IN THE GIFT MESSAGE SECTION OF YOUR ORDER ALONG WITH THE SIZE YOU NEED AND YOUR CUSTOMIZATION INFORMATION. Our Necklaces come in two sizes: Small has a pendant that measures 1 inch tall by wide, and Large has a pendant that measures 1 and 1/4 inches tall by wide. Both have a 27 inch chain that is long enough to go over the head and does not have a clasp. Our Bracelets are available in two sizes: Small has a plaque that measures 1/2 inch wide by 1 and 3/4 inches long, and Large has a plaque that measures 1/2 inch wide by 2 inches long. Both sizes are available in 1/2 inch increments ranging from 5.5 to 10 inches. Please measure your wrist snugly and we will add 1/2 inch for comfort fit. |
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Mousepad Custom Personalized Photo Mouse Pad - With Your Photo or Logo! Sale Price: $2.75 Average Rating:  |
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Here is your chance to create a one of a kind photo gift for a friend or loved one from your digital photos. Our mouse pads are 1/4" thick, and feature a super smooth surface for excellent mouse control. We start out with super bright white pads for excellent photo and color reproduction. We'll work with you to create your ultimate photo mouse pad. There's no extra charge for personalization using any of the 18,500 Frame My Photos custom frames to make your mouse pad come alive. Personalize with names, dates or sports positions. The only limit is your imagination. WHAT DO YOU WANT TO PUT ON YOUR MOUSE PAD? |
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Ottawa Senators Personalized Mug List Price: $25.00 Sale Price: $24.99 |
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Imagine being a superstar on the Ottawa Senators! This NHL full-colour mug shows YOUR NAME on the back of a Senators jersey, as you celebrate your game-winning goal with other stars on the team. Ceramic mug holds 11 oz. and is dishwasher safe. Officially licensed by the NHL. |
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Torah Scroll Cookie Cutie™ List Price: $2.99 Sale Price: $2.99 |
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Say "Mazel Tov" (or your own personalized massage) with this hand decorated Torah Scroll Cookie Cutie™. Each cookie is individually wrapped in an attractive clear cello bag. (Quantity of one) Kosher Pareve. |
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Gift idea: A custom label on any bag of coffee List Price: $1.00 Sale Price: $1.00 |
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Customize the label of any bag of coffee with your own personalized label using a name or phrase of your choice! PLEASE NOTE: AFTER PLACING YOUR ORDER, Send us an email with your clever phrase or blend name and we'll take care of it! |
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Happy Fourth of July Cookie Cuties™ Basket List Price: $49.00 Sale Price: $49.00 |
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Celebrate Independence Day on the fourth of July with this festive red, white and blue Cookie Cutie™ basket. Seven cookies included (shown). Kosher Pareve. |
BigPlush.com MOTHERS DAY GIFT PERSONALIZED Custom Made SONG
